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NAIFA's Limited & Extended Care Planning Center

The LECP Center empowers professionals to network with solution and service providers to share best practices, directly access subject matter experts, research, training and resources; and provide thought leadership so we may continue to address the changing needs of the market.

In collaboration with Ice Floe Consulting, Oliver Wyman presents the results of the Who is Selling What? To Whom How & Why? agent and advisor survey conducted this past fall.

One of the most persistent mysteries in the insurance industry is what motivates agents and advisors to discuss long-term care planning with prospects and clients. Their survey results shed light on this topic and illuminate what factors are most relevant in selling long-term care insurance to consumers. They share the best practices employed by over 600 agents and advisors across the industry regarding long-term care planning discussions with consumers.  The results of this survey bring us one step closer to closing this insurance gap.

View Full Report from Ice Floe Consulting and Oliver Wyman.